Lean Startup. Philosophy
After leaving IMVU, Ries joined venture capital firm Kleiner Perkins as a venture advisor, and six months later, started advising startups independently. Since he had experienced both success and failure with high-tech startups, Ries began to develop a methodology based on select management principles to help startups succeed.
The Lean Startup philosophy originates from the Japanese concept of lean manufacturing, which seeks to increase value-creating practices and eliminate wasteful practices.
Since production costs and speeds are markedly reduced when producing and distributing digital goods as compared with their physical counterparts, Ries applied the lean manufacturing methodology to web-based technology.
Ries states, «Lean isn’t about being cheap [but is about] being less wasteful and still doing things that are big.».Ultimately, the aim of the Lean Startup philosophy is to build capital-efficient companies by making them more responsive to consumer demand and subsequently reducing time and resources wasted.
Startup Lessons Learned blog.
In 2008, Ries began receiving requests to sit on advisory boards to share his experiences.At the suggestion of his mentors, Ries began to document his philosophy on his blog with a post titled «The lean startup.»
The Lean Startup book
In 2011, Ries collected his Lean Startup philosophy into a book, titled The Lean Startup: How Today’s Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses, which was published in 2011 by Crown Business Publishing.On October 2011, The Lean Startup debuted at #2 on the New York Times Best Seller list, with CNBC stating that it had, «already [become] a must-read for any entrepreneur. Amazon listed the book as one of their Best Business Books of 2011, and as of June 2012, the book has sold 90,000 copies.
The Lean Startup Book:
Lean Startup implementations
Some high-tech companies employ the Lean Startup philosophy, including Intuit, DropBox, Wealthfront, Votizen, Aardvark, and Grockit.
The Lean Startup principles are also taught in classes at Harvard Business School and are implemented in municipal governments through Code for America.
Fuente:Wikipedia y Youtube
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